OPPO Kenya in partnership with Safaricom has today launched a new mid-tier 4G device- OPPO A71 as it seeks to increase its footprint in the Kenyan market.
The new OPPO A71 smartphone offers premium design and enhanced features that will guarantee high performance, superb photography and unique design.
The launch of the new smartphone device is set to increase smartphone penetration, fast-tracking Safaricom’s vision to drive digital inclusion in the country.
“The partnership with OPPO Kenya today cements our commitment to bring our customers a variety of smart devices that will enable them to stay connected and have the opportunity to enjoy the benefits of higher speeds of 3G and 4G devices,” said Elizabeth Wasunna, Head of Retail Channels, Safaricom.
According to a report by Jumia Business Intelligence and GSMA Mobile titled: White Paper 2017-Trends from the Kenyan Smartphone and E-Commerce Industry, smartphone penetration in Kenya has grown to more than 60 percent of the population over the past five years, a situation that is attributed to the increase in availability of affordable smart devices from various device manufacturers in the industry.
“As a brand, we are keen on strengthening both businesses to business and business to customer strategies to meet the increasing demand of internet users in this market. This is a digitally innovative market with respect to mobile and internet solutions and we expect that our foray into the Kenyan Market with an appetite for quality smartphones will yield high results,” said Jesse Wu, Brand Director, OPPO Kenya.
The launch of the phone comes as Safaricom continues its consumer campaign Mambo ni Digital to grow and accelerate the acquisition of 2G customer base to 3G, through low-cost 3G enabled devices and personalized data offers.
OPPO A71 Price in Kenya
The launch of OPPO A71 is an addition to OPPO Kenya’s device portfolio which includes OPPO Neo 7, OPPO A37, OPPO A57, OPPO F1s and OPPO F3. OPPO A71 will be available in the country exclusively at Safaricom retail shops from today, for the next two weeks at a retail price of Ksh 21,999.
OPPO A71 Key Features and Specifications
The OPPO A71 runs Android 7.1 which is powered by a 3000mAh long lasting battery, It measures 148.10 x 73.80 x 7.60 (height x width x thickness) and weighs 137.00 grams. And it’s a dual SIM smartphone that accepts Nano-SIM.
The OPPO A71 has an Enhanced 64-bit Octa Core to enable speedy operations and brags 16GB ROM large storage Capacity + 16 GB SD Card coupled with 3GB RAM for a Smooth Experience.
As far as the cameras are concerned, OPPO A71 has an Ultra HD 13MP, F 2.2 primary camera and 5MP Front shooter with 6 Beautify levels for selfies, 8 real time-filters, watermark, Palm shutter and bokeh Effect.
Other features of the phone include latest and rich function color OS3.1, 3GB RAM and 8-Core CPU that enable smooth and speedy operation of the device. The device also comes with an official protective back cover and a 16GB memory SD card to enhance storage.
We provide voice, data, financial services and enterprise solutions for a range of subscribers, small businesses, and government, using a variety of platforms. The company which delights itself with over 28 million subscribers, providing over 200,000 touch points for its customers and offering over 100 different products under our portfolio.
Safaricom is listed on the Nairobi Securities Exchange with annual revenues which exceed Kshs 150 Billion, Safaricom recently invested Kshs 38 billion in infrastructure providing over 80% of Kenya’s population with 4G and 3G coverage and providing 2G coverage to 95% of Kenyans.
The company has harnessed its proprietary fiber infrastructure to build a dedicated enterprise business, which provides managed IT services to its clients in the East African region.
Safaricom pioneered commercial mobile money transfer globally through M-PESA, the most successful service of its kind anywhere in the world. Launched in March 2007, M-PESA now has over 26 million customers and over 170,000 M-PESA Agent outlets countrywide.
OPPO is a camera phone brand enjoyed by young people around the world. In the last 10 years, the company has been focusing on manufacturing camera phones while innovating mobile photography technology breakthroughs.
OPPO started the era of selfie beautification and was the first brand to launch smartphones with 5MP and 16MP front cameras. It became also the first brand to introduce the Ultra HD feature, the motorized rotating camera and the 5x Dual Camera Zoom technology. It’s Selfie Expert F-series launched in 2016 drove a selfie trend in the Smartphone industry.