15+ Untapped Business Ideas in Kenya in 2020

Here is a list of untapped business ideas in Kenya you can start in 2020. Are you looking for business ideas? Make sure to read till the end and let us know if you need any further information.

List of Untapped Business Ideas in Kenya

The following is an updated list of untapped business ideas in Kenya for 2020.

1. Real Estate

In large urban centers, towns, and rural communities, there is an overwhelming interest in land and small plots.

In every community in Kenya, owning a piece of land has been a coveted investment, and with an increasing population, this has become even more urgent.

You are almost assured 100% that you will make considerable gains in this business.

If you have access to a more extensive capital base, you will make much more by buying and developing the land then selling it off.

This can work very well on the outskirts of Nairobi, such as Kamulu, Joska, Isinya, Ngong, Kiserian, and other towns where land is still inexpensive.

2. Consulting

If you are good at solving issues, well, it’s about time you started making money off of your services.

In all realms of life, be it business or personal life, everybody is looking for help to achieve their goals. Who says you cannot carve out a niche for yourself and make a living out of it?

People are willing to pay you if you can help them stay focused and work their way towards their goals.

3. Daycare centers

With increasing cases of insecurity from the house helps who abuse and mistreat infants, many parents are opting to take their non-school going children to childcare centers.

Many middle-class parents in Kenya work and leave home as early as 5.30 am and get back a little after 7-8 pm thanks to perennial traffic snarl-ups on our roads, especially in Nairobi and Mombasa.

This business idea will, therefore, make you a pretty penny in a short amount of time, but only if you dedicate your time and resources to this venture.

4. Event and party planning

Kenyans are known to the party, be it birthday parties, baby showers, company soirees, weddings and so on. However, nobody wants to undertake the stressful process of party planning; this is where you come in.

If you target the right kind of clientele, you will surely survive on referrals, which is right for you, but then again, you need to make sure that your services are top-notch.

5. Garbage collection

This may seem like a low and dirty job, but think again. This service could make you a killing if primarily you target areas where the city council doesn’t frequent.

This is one of the most untapped business ideas in Kenya at the moment, especially by the youth who are only looking out for white-collar jobs.

The only thing you would have to do is charge a reasonable price for the garbage collection and make sure that your garbage bags are NEMA approved.

With thousands of Kenyans have built their own homes in Nairobi and its outskirts and also in other major towns, this business opportunity in Kenya is limitless.

6. Farming

Farming doesn’t have to be done on tracks of land. What you want to do is start small if capital is an issue. You can even start in your back yard.

How may you ask? Just get a couple of bags and plant in them, make sure you have an adequate source of water as well as manure.

Everybody needs their nutrients, so this venture can never go wrong. Start small, and eventually, the project will soon fund itself.

7. Internet entrepreneurship

With the Kenyan internet speed and availability, what excuse do you have for not taking advantage of this untapped business idea in Kenya?

Among the most popular of the internet, opportunities are freelancing in such work as transcribing, blogging, content writing, and data entry.

From this unlimited space, the Kenyan youth are raking in millions every month, yet it still is one of the hottest businesses in Kenya.

This is also another one of the most untapped business ideas in Kenya. So much can be done to make a living using the internet. All you need to do is find your niche and explore it.

8. Car hire

The car rental business is very lucrative, mainly when you are located in a strategic place, e.g., a city with a significant population, commercial centers, and entertainment joints.

However, I must point out the fact that a car rental career can be capital and management intensive. The vehicles you hire to customers must meet higher safety standards before you can provide them for hire.

For this venture, you will need some capital to back you up.

9. Security company

Security is fundamental in Kenya. With security threats being issued by the government, nobody is willing to take their lives to chance.

The private sector comes in at this crucial time to supplement the overwhelming need for security since the government’s resources are highly limited.

You can come either come up with a firm that trains and provides security personnel or, better yet, provide gadgets used for security. This includes CCTV cameras, motion sensors, electric barbed wires, and anything else people require in their homes to feel safe.

10. Bitcoin Mining

You may be asking yourself where bitcoins come from, right? Well, you get bitcoins through mining. The difference between the current currency we have is that a government decides when to print and distribute money while bitcoin doesn’t have a central government.

Special software is used to solve math problems, and in exchange, they are issued with a certain number of bitcoins.

This is a smart way to issue the bitcoin currency as well as giving an incentive for more people to mine.

By approving transactions, bitcoin miners help keep the bitcoin network secure.

Mining is an essential and integral part of Bitcoin that ensures fairness while keeping the Bitcoin network stable, safe, and secure.

Must Read: Where to buy bitcoins in Kenya

Bitcoin mining is the process of adding transaction records to Bitcoin’s public ledger of past transactions or blockchain. This ledger of recent sales is called the blockchain as it is a chain of blocks. The blockchain serves to confirm purchases to the rest of the network as having taken place.

Distinguishing legitimate bitcoin transactions from illegitimate, bitcoin nodes use the blockchain. This, in short, avoids used coins from being reused. Bitcoin is still a mostly untapped business idea in Kenya.

11. Freelance Online

Want a way to start making money in minutes? Sites like UpworkFreelancer,  and People Per Hour allow you to do just that.

Just bear in mind that these jobs aren’t scalable. What they are, however, is a great way to make a little extra pocket money by outsourcing your skills on your terms.

Some sites are better than others — in terms of both opportunities and pay — so you should do your research to find the best match for your skills, abilities, and expectations.

Must Read: List of online jobs in Kenya in 2019

Bear in mind that some skills are more in demand than others:

  • Writing
  • Graphic or web design
  • Financial services (like accounting and bookkeeping)
  • AR/VR
  • Development

12. Develop Apps

Across all markets, more than 80% of mobile minutes are now spent using apps. It may be competitive, but if you’ve got the skills, there’s big money to be made either in developing and distributing your app or developing apps for others.

13. Be a Virtual Personal Assistant

Working as a virtual personal assistant takes minimal skill and is easy to get into since there are always businesses looking for people to take on day-to-day grunt work without the cost of hiring an assistant in-house

14. Become a Social Media Influencer

This one might sound like wishful thinking, but countless people are making substantial amounts of money only by having a large and engaged social following.

Sure, it’s not for everyone, and even if it is for you, it takes time to become successful. That said, if you’ve got the right personality and patience, making money using your influence online is a genuine possibility.

15. Be a Personal Trainer

Health, fitness, and general well being are big business. That means those with the skills to help others be their best are in high demand. That includes personal trainers, for one.

So how do you get started as a personal trainer?

Personal training is an unregulated industry, but that doesn’t mean your 3-year gym membership qualifies you to help others improve their strength and fitness. If you don’t know what you’re doing, you could cause somebody serious injury. Get some professional training first.

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Beth is a Kenyan Journalist with a passion in matters Kenya. She is knowledgable about the country of Kenya and shares her knowledge with our readers.

3 thoughts on “15+ Untapped Business Ideas in Kenya in 2020”

  1. I follow urban Kenyan religiously but on this one, you have failed. How can real estate be an untapped business idea? event planning? actually, the whole article is misleading. Get your facts right, please. You could have talked about cybersecurity business, artificial intelligence and others. This article is poorly researched.


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